Internet Marketing Articles by Marketing on the Web

COVID-19: Ad credits for Google Ads – UPDATE

Posted on June 18, 2020 by Philip Busk

Google is starting to push out promised COVID-19 relief credits to advertisers .

Google Merchant Ads Now Includes “Curbside Pickup” Available

Posted on May 12, 2020 by Philip Busk

Using local inventory ads, retailers can show users that the products they are searching for are available for nearby store pickup. Now, you can indicate if you offer curbside pickup, right in your local inventory ads.

Do you really want a one-page website?

Posted on April 15, 2020May 1, 2020 by Philip Busk

One page websites have grown in popularity in recent years. They are easy to navigate from a mobile device, which is extremely important, but they are not popular among those of us who are responsible for making your website rank in search results. If you have a small business a single page website may be fine, but business trying to be found for a variety of products and services are probably going to have a tough time competing in search against businesses who employ multi-page sites. Si...

Google Updates Restaurant Delivery Options

Posted on April 3, 2020May 1, 2020 by Philip Busk

Food businesses affected by COVID-19 Manage your dining options Let your customers know whether your food business offers takeout, delivery or curbside pickup and/or stopped providing dine-in service. Add or edit the "Dine-in," "Takeout," "Delivery," and "Curbside pickup" attributes on Google My Business. Tip: When customers search for your food business, your Business Profile will prominently show which of these dining options you currently support: “Dine-in,” “Takeout,” “Delivery,” or “C...

COVID-19: Ad credits for Google Ads for SMBs

Posted on March 31, 2020May 1, 2020 by Philip Busk

Google is providing $340 million in ad credits to small and medium businesses who have advertised with them since the beginning of 2019 and comply with all Google Ads T&Cs. The credits will show directly in the accounts "in the coming months." https://support.google.com/google-ads/answer/9803410?hl=en More details here.

Google Allowing Restaurants Add Delivery Or Takeout To GMB Business Listing

Posted on March 23, 2020May 1, 2020 by Philip Busk

Google is making a rule exception to what you can use in your business name for some restaurants. You can write in your business name that your restaurant has "delivery available" or "takeout available." This is just for the time being, and is normally not allowed for business names in Google My Business. They did not update their help section This advice is primarily targeted at restaurants/grocery stores so if I were in a high risk category I wouldn’t think about it Google’s view an...

Google My Business Features Removed Due to COVID-19

Posted on March 23, 2020May 1, 2020 by Philip Busk

Due to COVID-19, Google My Business (GMB) has temporally suspended new reviews, replies, or new Q&A until further notice. Existing reviews, review replies, and Q&A will still be visible. New Listings, Claims, and Verifications Google My Business support team will prioritize reviewing new listings, claims, and verifications for critical health-related businesses. That means, with Google prioritizing critical services, other types of businesses can expect a delay for publication of ne...

Business Listing Marked Temporally Closed

Posted on March 21, 2020May 1, 2020 by Philip Busk

NOTICE: Check your Google Business listing! Google is auto-marking many businesses as "Temporally Closed." While this makes sense for schools, some businesses may have been unintentionally tagged.