Do you use Google’s Webmaster Tools for your website?? You should, especially if you have seen recent declines in traffic. Webmaster Tools is where Google communicates with site owners and where you’ll find warnings about everything from SPAM to Malware. This article outlines a range of problems that Google is identifying and alerting owners about. […]
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John Allen was on Huntsville radio station WTKI 1450 AM / 92.9 FM this morning discussing SEO and website optimization with Chris Gattis of Ad4!. Ad4! is a company that specializes in social media, marketing strategy, consultation, publications, and media advertising. Chris’s program “Communication That Counts” can be heard at 8:00 am Thursdays at WTKI 1450 […]
A lot has changed in the way Google displays businesses in the past few years. The changes have come in slowly, so you may not have noticed, but Google Ads that only appeared on the right side of the page have now crept above the left column, pushing organic results down. Businesses that were near […]
This is an ever changing business, and we track the opinions of a number of industry analysts and blogs to stay current. However, SEO isn’t a hard and fast science and industry news always has to be weighed against experience and actual results. The last two years have been especially difficult as many of the […]
Webmaster’s Tools provides powerful insights into what is really going on with your website. You may have Google Analytics and think that is enough, but Google Analytics only shows you what people did after they clicked through to your website. Webmaster’s tools provides information about how your website is doing in the search results before […]
As a part of your marketing strategy you need to have a Google local page. Google Local (formerly Google Places) is the web equivalent of the phone book. When Google translates a search as local in nature, these listings appear near the top of the search results. Local Listings are now part of Google Plus, […]
Website security has become a big issue lately. Several of my clients’ WordPress and Joomla 1.5 sites have recently become targets. One website was infected with what appeared to be pixel sized dots at the top of its pages. These dots were actually iframes to random websites that were doing bad things. Another clients’ website was […]
Check out our latest video where I discuss Pay Per Click campaigns.